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  • The new Callaway Paradym fairway woods and hybrids.

    Callaway reveal Paradym fairway woods and hybrids

    Wednesday 4 January 2023

    Callaway’s tech-packed and forgiving Paradym fairway woods and hybrids complement revolutionary drivers. As the definition of paradigm suggests, the new Paradym family sees a consistent idea flowing through the entire range with Callaway promising unparalleled distance and forgiveness. Carbon is the big story in Callaway’s Paradym drivers, and it continues into the fairways. With a new forged carbon sole allowing weight to...

  • The new Callaway Paradym and Paradym X irons.

    New Paradym irons boast Callaway’s most powerful forged face

    Wednesday 4 January 2023

    Callaway Paradym and Paradym X irons use a Forged 455 Steel Face, normally found in woods, and a Speed Frame to combine distance and feel. Alongside the tech-packed Paradym drivers, fairway woods, and hybrids, Callaway have revealed two new premium irons to complete their revolutionary new 2023 family. The Paradym and Paradym X irons are considerably sleeker than last year’s Rogue ST...

  • Srixon ZX Mk II Drivers

    Srixon ZX Mk II drivers, fairway woods and hybrids: Everything you need to know

    Wednesday 4 January 2023

    Srixon ZX MK II Drivers, Fairway Woods and Hybrids replace the ZX5 and ZX7 – offering higher ball speed, greater forgiveness, and an all-new extra model added to the range. Although Srixon don’t compete with the likes of Callaway, TaylorMade and Ping in terms of market share, the Srixon ZX5 and ZX7 performed well against the best drivers from bigger brands...

  • The new P7MB, P7MC, and P770 irons join the P790 in TaylorMade's P-Series for 2023.

    REVEALED: 2023 TaylorMade P-Series irons as used by Woods, McIlroy and Morikawa

    Tuesday 6 December 2022

    Everything you need to know about the new TaylorMade P7MB, P7MC, and P770 irons, which have been upgraded for 2023 using feedback from Tiger Woods, Rory McIlroy, and Collin Morikawa. The TaylorMade P-Series irons have played a critical role in establishing TaylorMade as a credible forged iron brand on tour. Having to satisfy the ball-striking prowess of Tiger Woods, Rory McIlroy,...

  • The new Ping i230 irons.

    New Ping i230 irons replace Ping’s most-played tour iron

    Tuesday 25 October 2022

    Tour player insight has been key to the development of the Ping i230, which replace the i210 irons. Any brand looking to update their most-played tour iron approaches the project with serious trepidation. And so they should. Companies have come to realise over the years that fiddling with the clubs top tour players are very comfortable with comes with significant risk. New...

  • The new Wilson Staff Model putters include a new version of the iconic 8802.

    Iconic 8802 returns as part of new Wilson Staff Model putters range

    Tuesday 4 October 2022

    Wilson Golf’s 8802 is one of the most famous and successful putters in the game’s history and now, as part of the brand’s new range of Staff Model flatsticks, it is back. The 8802 is joined by the TM22 (Tech Mallet), MT22 (mallet) and BL22 (blade) in the new line-up, with each of the four models 100% precision milled from exclusive...

  • The new Titleist Pro V1 and Pro V1x 2023 models have recently appeared on tour

    Spotted on tour… New Titleist Pro V1 and Pro V1x for 2023!

    Tuesday 4 October 2022

    We take a first look at the new Titleist Pro V1 and Pro V1x 2023 models… The Titleist Pro V1 and Pro V1x golf balls are the most widely used balls on tour, with 72 per cent of players across the PGA Tour and major worldwide tours putting them in play. The percentages are even higher at golf’s biggest amateur events.

  • The new Mizuno JPX923 irons.

    New Mizuno JPX923 irons inspired by more than 350k fittings!

    Friday 23 September 2022

    Iron kings Mizuno reveal five new Mizuno JPX923 irons with a model for everyone from slow-swinging club golfers to elite pros. After fitting 350,000 golfers into a family of seven different irons, Mizuno say they haven’t quite had enough models to cover off every single type of golfer. It’s a problem the company’s engineers and fitters have solved with the five-iron...

  • golfclubs4cash are celebrating their 10-year anniversary

    10,000 golf clubs available for less than £100 from golfclubs4cash!

    Wednesday 21 September 2022

    golfclubs4cash are running a 10-year anniversary promotion – but be quick as it only lasts 10 days… Birthdays are a weird one, aren’t they? When you’re young, you just sit back and wait for the presents, cake, and adulation to roll in as your family celebrate your incredible achievement of managing to exist for another 365 days. But, as you get...

  • Titleist TSR drivers

    Titleist launch new TSR drivers and fairway metals

    Thursday 8 September 2022

    The Titleist TSR range of drivers and fairways has been a hit on tour and now they’re coming to the consumer market. What do the last three major winners of 2022 have in common? Justin Thomas, Matt Fitzpatrick and Cameron Smith have all had Titleist drivers in the bag. Smith’s Open Championship victory was the first with Titleist’s new TSR model.

  • The new Ecco Biom G5 golf shoes.

    Ecco reveal tech-packed Biom G5 golf shoe

    Tuesday 6 September 2022

    Ecco have taken their trailblazing Biom range to a new level with the launch of the G5, a tech-packed spiked golf shoe that headlines the brand’s AW22 range. Inspired by the Biom G3 and Biom H4, G5 utilises Ecco’s industry-leading technologies to provide advanced, athletic performance in a premium, progressive and sporty design. G5 is designed for year-round stability thanks to Zarma-Tour...

  • The new Stratos headlines FootJoy's AW 2022 golf shoes collection.

    Stratos upgrade headlines FootJoy’s AW22 golf shoe collection

    Friday 19 August 2022

    FootJoy have introduced a packed range of golf shoes for Autumn Winter 2022 with a new-and-improved Stratos headlining for golf’s No.1 shoe brand. First introduced last autumn, Stratos brought game-changing, cloud-like comfort, debuting StratoFoam underfoot cushioning, to the brand’s leading range. The new and improved model, available in men’s and women’s models, Hhas an all-new sculptured heel piece and moulded heel inside...

  • TaylorMade Kalea Premier golf clubs

    TaylorMade launch Kalea Premier women’s range

    Monday 15 August 2022

    TaylorMade’s Kalea Premier range brings top-quality, custom-fitted clubs to women’s golf. TaylorMade have got their teeth into a new ‘segmentation’ concept that’s already swept through mega-brands such as Nike, Volkswagen and Coca-Cola. After surveying 15,000 golfers, TaylorMade say they’re in a better position to understand their behaviours, attitudes and preferences, without the traditional constraints of grouping players by gender, age, or ability.  The...

  • 2022 US Open winner Matt Fitzpatrick is part of Team Europe for the 2023 Ryder Cup

    Skechers golf shoes – tested by major winners and amateur golfers

    Friday 15 July 2022

    Skechers continue to raise the bar in delivering market-leading comfort, game-changing performance technology and exciting new designs. Skechers have tapped into the award-winning running and lifestyle divisions and added key insights from a roster of Skechers Performance tour pros to develop their most advanced collection of golf shoes yet. Key innovations for 2022 include the expansion of Skechers’ Arch Fit Technology across...

  • The new TaylorMade Stealth UDI and DHY driving iron and hybrid.

    TaylorMade launch Stealth UDI and DHY to solve gapping issues

    Tuesday 5 July 2022

    TaylorMade unveil Stealth UDI and DHY, a driving iron and driving hybrid designed to fill the gap between a player’s shortest fairway wood and longest iron. Designed to be used to get the ball into play on tight tee shots or help you reach the green in two shots on par 5s, the UDI (Utility Driving Iron) and DHY (Driving Hybrid)...

  • Toptracer30 is a new game mode at all of the Toptracer-enabled ranges allowing you to get insights into areas of your game which need improvement.

    Toptracer’s new range game helps fix your golf in just 30 shots!

    Thursday 30 June 2022

    Having revolutionised driving ranges, Toptracer’s new insights-driven golf game mode quickly highlights the areas you need to improve the most. Toptracer30 puts players in 30 realistic virtual on-course scenarios and measures how successfully the player navigates them – providing a mountain of data in just 30 shots. Gone are the days of aimlessly smashing drivers or hitting irons and wedges with...

  • Inside Scottsdale Golf's performance and fitting centre in Warrington.

    The UK’s ultimate golf club custom-fitting experience?

    Written by Rob Jerram on Wednesday 20 April 2022

    If you are planning to get custom-fitted for new golf clubs in 2022 then you need to pay a visit to Scottsdale Golf’s stunning new performance complex. Today’s Golfer promotional feature in association with Scottsdale Golf It is an experience, not just a custom-fit. That’s how we feel about what a golfer receives when he or she comes to our facility, which...

  • Cobra Forged Tec, Forged Tec One Length, and Forged Tec X irons.

    Next-gen Cobra King Forged Tec irons include better-player and game-improver models

    Written by Rob Jerram on Friday 15 April 2022

    Cobra Golf reveal fourth generation of King Forged Tec irons, including a new model for higher handicappers, with forged body and face, sleeker look, reduced offset, and improved sound and feel. Cobra Golf’s 2022 Forged TEC Irons feature three significant improvements including a five-step forged body and face, a sleeker topline with reduced offset, and a lighter and softer foam. Carrying over...

  • Get £25 off Duca del Cosma shoes when you trade in any old pair of golf shoes

    Trade in your old golf shoes and save £25 on Duca del Cosma!

    Written by Rob Jerram on Tuesday 5 April 2022

    Get rid of an old pair of shoes, save £25, and do something good for a budding golfer – what’s not to like? Handcrafted golf shoe brand Duca del Cosma has launched a trade-in promotion at hundreds of pro shops across the UK & Ireland, offering golfers £25 off any of their latest styles if they donate a pair of old...

  • The Cobra AIR-X range.

    Cobra AIR-X: Lightweight performance for higher-handicap golfers

    Written by Mark Flanagan on Friday 1 April 2022

    Cobra Golf underline their commitment to higher handicap players with the release of the new AIR-X range, which is designed to help golfers with moderate swing speeds. Cobra have long been a company that concentrates a lot of its efforts in this marketplace but the AIR-X has raised the bar in terms of shaving off weight in all areas of the...

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